The #MyMartha Campaign

#MyMartha

 

Our talented friends at the Dieste, Inc. agency (three-time Ad Age Multicultural Agency of the Year, by the way) launched a new pro-bono program for DPA this week. Remember the crazy-cool Mutt-bombing campaign? And #AdoptableTrends, they did that one, too.

The #MyMartha initiative invites people to share memories of the pet who changed their lives – the same way a pup named Martha once changed the life of a Beatle – and inspire others to adopt a homeless pet of their own.

See what it’s about at mymartha.pet and tell us how your pet changed you, with the hashtag ‪#‎MyMartha on your Twitter, Facebook or Instagram.

SHARE YOUR STORY and SPREAD THE WORD. Rescue pets change lives, and there are millions waiting for a human best friend to find them and take them home.

#MyMartha

 

We thank the staff of Dieste for their creativity, expertise, love and their valuable time in helping us save the lives of more companion animals in our community! 

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Jessie’s Remarkable Journey

Jessie, formerly known as Vera, arrived at the shelter in April, terrified and painfully uncomfortable

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